{"id":530,"date":"2020-06-25T15:50:10","date_gmt":"2020-06-25T08:50:10","guid":{"rendered":"Gi\u1ecfi giao ti\u1ebfp n\u00ean l\u00e0m ngh\u1ec1 g\u00ec? L\u00e0m sao \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c cho m\u00ecnh nh\u1eefng h\u01b0\u1edbng \u0111i ph\u00f9 h\u1ee3p trong t\u01b0\u01a1ng lai? T\u00f9y v\u00e0o \u0111i\u1ec3m m\u1ea1nh ri\u00eang c\u1ee7a b\u1ea3n th\u00e2n, m\u1ed7i ng\u01b0\u1eddi s\u1ebd ch\u1ecdn l\u1ef1a cho m\u00ecnh nh\u1eefng ng\u00e0nh ngh\u1ec1 ph\u00f9 h\u1ee3p \u0111\u1ec3 theo \u0111u\u1ed5i v\u00e0 ph\u00e1t tri\u1ec3n d\u1ef1a tr\u00ean l\u1ee3i th\u1ebf s\u1eb5n c\u00f3. Khi"},"modified":"2020-06-25T15:50:10","modified_gmt":"2020-06-25T08:50:10","slug":"giao-tiep-gioi-nen-lam-nghe-gi","status":"publish","type":"post","link":"https:\/\/zonedemos.com\/giao-tiep-gioi-nen-lam-nghe-gi\/","title":{"rendered":"Giao ti\u1ebfp gi\u1ecfi n\u00ean l\u00e0m ngh\u1ec1 g\u00ec?"},"content":{"rendered":"

Gi\u1ecfi giao ti\u1ebfp n\u00ean l\u00e0m ngh\u1ec1 g\u00ec? L\u00e0m sao \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c cho m\u00ecnh nh\u1eefng h\u01b0\u1edbng \u0111i ph\u00f9 h\u1ee3p trong t\u01b0\u01a1ng lai? T\u00f9y v\u00e0o \u0111i\u1ec3m m\u1ea1nh ri\u00eang c\u1ee7a b\u1ea3n th\u00e2n, m\u1ed7i ng\u01b0\u1eddi s\u1ebd ch\u1ecdn l\u1ef1a cho m\u00ecnh nh\u1eefng ng\u00e0nh ngh\u1ec1 ph\u00f9 h\u1ee3p \u0111\u1ec3 theo \u0111u\u1ed5i v\u00e0 ph\u00e1t tri\u1ec3n d\u1ef1a tr\u00ean l\u1ee3i th\u1ebf s\u1eb5n c\u00f3. Khi b\u1ea1n gi\u1ecfi giao ti\u1ebfp th\u00ec n\u00f3 ch\u00ednh l\u00e0 m\u1ed9t \u0111i\u1ec3m c\u1ed9ng r\u1ea5t l\u1edbn m\u00e0 r\u1ea5t nhi\u1ec1u ng\u00e0nh ngh\u1ec1 hi\u1ec7n nay \u0111ang c\u1ea7n. Trong b\u00e0i vi\u1ebft sau \u0111\u00e2y, HNCE s\u1ebd gi\u1edbi thi\u1ec7u nh\u1eefng c\u00f4ng vi\u1ec7c h\u1ea5p d\u1eabn nh\u1ea5t hi\u1ec7n nay d\u00e0nh cho ng\u01b0\u1eddi gi\u1ecfi giao ti\u1ebfp<\/p>\n

Nh\u00e2n vi\u00ean kinh doanh<\/strong><\/p>\n

Nh\u00e2n vi\u00ean kinh doanh l\u00e0 m\u1ed9t b\u1ed9 ph\u1eadn quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t c\u00f4ng ty, doanh nghi\u1ec7p. M\u1ed9t nh\u00e2n vi\u00ean kinh doanh s\u1ebd \u0111\u1ea3m nh\u1eadn c\u00e1c c\u00f4ng vi\u1ec7c trong c\u00f4ng ty, doanh nghi\u1ec7p nh\u01b0: qu\u1ea3n l\u00fd v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh, ti\u1ebfp th\u1ecb v\u00e0 m\u00f4i gi\u1edbi s\u1ea3n ph\u1ea9m. V\u1edbi m\u1ee5c ti\u00eau l\u00e0 \u0111\u1ea9y s\u1ea3n ph\u1ea9m ti\u00eau th\u1ee5 nhanh ch\u00f3ng v\u00e0 \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn kinh t\u1ebf cho c\u00f4ng ty, doanh nghi\u1ec7p. Nh\u00e2n vi\u00ean kinh doanh \u0111\u1eb7c th\u00f9 c\u00f4ng vi\u1ec7c l\u00e0 giao ti\u1ebfp v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n c\u00f3 m\u1ed9t kh\u1ea3 n\u0103ng ho\u1ea1t ng\u00f4n t\u1ed1t v\u00e0 linh \u0111\u1ed9ng. Khi k\u1ef9 n\u0103ng giao ti\u1ebfp \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n, b\u1ea1n s\u1ebd c\u00f3 \u1ea5n t\u01b0\u1ee3ng t\u1ed1t trong m\u1eaft \u0111\u1ed1i t\u00e1c v\u00e0 c\u00f3 nhi\u1ec1u thu\u1eadn l\u1ee3i h\u01a1n trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c.<\/p>\n

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Nh\u00e2n vi\u00ean kinh doanh s\u1ebd \u0111\u1ea3m nh\u1eadn c\u00e1c c\u00f4ng vi\u1ec7c trong c\u00f4ng ty, doanh nghi\u1ec7p nh\u01b0: qu\u1ea3n l\u00fd v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kinh doanh, ti\u1ebfp th\u1ecb v\u00e0 m\u00f4i gi\u1edbi s\u1ea3n ph\u1ea9m. \u1ea2nh: Internet<\/p>\n

M\u1eb7t kh\u00e1c, nh\u00e2n vi\u00ean kinh doanh c\u1ea7n c\u00f3 nhi\u1ec1u ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng, \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i th\u01b0\u1eddng xuy\u00ean c\u1eadp nh\u1eadt \u0111\u1ec3 d\u1ec5 d\u00e0ng thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o \u0111\u01b0\u1ee3c thi\u1ec7n c\u1ea3m. Thu nh\u1eadp c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean kinh doanh h\u01b0\u1edfng theo kh\u1ea3 n\u0103ng v\u00e0 t\u00ednh th\u00eam hoa h\u1ed3ng, ti\u1ec1n th\u01b0\u1edfng cho c\u00e1c s\u1ea3n ph\u1ea9m b\u00e1n ra. B\u00ean c\u1ea1nh ch\u1ebf \u0111\u1ed9 v\u00e0 m\u1ee9c l\u01b0\u01a1ng h\u1ea5p d\u1eabn, \u0111\u00e2y c\u00f2n l\u00e0 c\u00f4ng vi\u1ec7c kh\u00f4ng h\u1ec1 g\u00f2 b\u00f3, c\u00f3 th\u1eddi gian l\u00e0m vi\u1ec7c linh ho\u1ea1t v\u00e0 kh\u00e1 tho\u1ea3i m\u00e1i.<\/p>\n

Chuy\u00ean vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang (PR Executive)<\/strong><\/p>\n

PR (vi\u1ebft t\u1eaft c\u1ee7a Public Relations \u2013 Quan h\u1ec7 c\u00f4ng ch\u00fang) c\u00f3 th\u1ec3 hi\u1ec3u l\u00e0 nh\u1eefng n\u1ed7 l\u1ef1c c\u1ee7a m\u1ed9t c\u00e1 nh\u00e2n ho\u1eb7c t\u1eadp th\u1ec3 nh\u1eb1m thi\u1ebft l\u1eadp v\u00e0 duy tr\u00ec, ph\u00e1t tri\u1ec3n nh\u1eefng m\u1ed1i quan h\u1ec7 c\u00f3 l\u1ee3i cho c\u00e1 nh\u00e2n hay t\u1eadp th\u1ec3 \u0111\u00f3 v\u1edbi c\u00f4ng ch\u00fang. C\u00f4ng vi\u1ec7c ch\u1ee7 y\u1ebfu c\u1ee7a ng\u01b0\u1eddi l\u00e0m PR l\u00e0 cung c\u1ea5p th\u00f4ng tin cho c\u00f4ng ch\u00fang, x\u00e2y d\u1ef1ng th\u00f4ng tin hai chi\u1ec1u gi\u1eefa c\u00f4ng ch\u00fang v\u00e0 t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n \u0111\u1ec3 t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n v\u00e0 \u1ee7ng h\u1ed9 t\u1eeb c\u00f4ng ch\u00fang. Ho\u1ea1t \u0111\u1ed9ng PR v\u00e0 ng\u01b0\u1eddi l\u00e0m PR s\u1ebd lu\u00f4n ph\u1ea3i g\u1eafn b\u00f3 ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng \u0111\u1ea1i ch\u00fang.<\/p>\n

\"\"<\/p>\n

C\u00f4ng vi\u1ec7c ch\u1ee7 y\u1ebfu c\u1ee7a ng\u01b0\u1eddi l\u00e0m PR l\u00e0 cung c\u1ea5p th\u00f4ng tin cho c\u00f4ng ch\u00fang, x\u00e2y d\u1ef1ng th\u00f4ng tin hai chi\u1ec1u gi\u1eefa c\u00f4ng ch\u00fang v\u00e0 t\u1ed5 ch\u1ee9c. \u1ea2nh: Internet<\/p>\n

M\u1ed9t s\u1ed1 c\u00f4ng vi\u1ec7c quen thu\u1ed9c c\u1ee7a m\u1ed9t chuy\u00ean vi\u00ean PR l\u00e0 so\u1ea1n th\u1ea3o v\u00e0 bi\u00ean t\u1eadp th\u00f4ng c\u00e1o b\u00e1o ch\u00ed, s\u1ea3n xu\u1ea5t c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh truy\u1ec1n th\u00f4ng \u0111a ph\u01b0\u01a1ng ti\u1ec7n, quan h\u1ec7 v\u1edbi gi\u1edbi truy\u1ec1n th\u00f4ng, cung c\u1ea5p th\u00f4ng tin cho b\u00e1o ch\u00ed, theo d\u00f5i v\u00e0 x\u1eed l\u00fd th\u00f4ng tin b\u00e1o ch\u00ed th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1ecdp b\u00e1o, \u0111\u00e1nh gi\u00e1 ho\u1ea1t \u0111\u1ed9ng sau khi th\u1ef1c hi\u1ec7n, \u2026 Ch\u00ednh v\u00ec th\u1ebf, giao ti\u1ebfp v\u00e0 n\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang l\u00e0 hai k\u1ef9 n\u0103ng r\u1ea5t quan tr\u1ecdng gi\u00fap b\u1ea1n th\u00e0nh c\u00f4ng khi theo \u0111u\u1ed5i l\u0129nh v\u1ef1c PR.<\/p>\n

Nh\u00e2n vi\u00ean Marketing<\/strong><\/p>\n

Marketing l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c gi\u00fap k\u1ebft n\u1ed1i doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng, bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng nh\u1eb1m ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m. Ng\u01b0\u1eddi l\u00e0m marketing trong m\u1ed9t doanh nghi\u1ec7p \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 marketer, chuy\u00ean th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c ph\u00e2n t\u00edch, nghi\u00ean c\u1ee9u, ph\u00e2n lo\u1ea1i th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed3ng th\u1eddi l\u00ean chi\u1ebfn l\u01b0\u1ee3c cung c\u1ea5p s\u1ea3n ph\u1ea9m t\u1edbi ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n

\"\"<\/p>\n

Marketer l\u00e0 ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c ph\u00e2n t\u00edch, nghi\u00ean c\u1ee9u, ph\u00e2n lo\u1ea1i th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed3ng th\u1eddi l\u00ean chi\u1ebfn l\u01b0\u1ee3c cung c\u1ea5p s\u1ea3n ph\u1ea9m t\u1edbi ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. \u1ea2nh: Internet<\/p>\n

Marketing hi\u1ec7n l\u00e0 m\u1ed9t trong nh\u1eefng ngh\u1ec1 c\u00f3 nhu c\u1ea7u nh\u00e2n l\u1ef1c r\u1ea5t l\u1edbn. Theo m\u1ed9t th\u1ed1ng k\u00ea, 49% b\u1ea3n tin tuy\u1ec3n d\u1ee5ng \u1edf Vi\u1ec7t Nam hi\u1ec7n nay d\u00e0nh cho nh\u1eefng v\u1ecb tr\u00ed thu\u1ed9c l\u0129nh v\u1ef1c marketing. N\u1ec1n kinh t\u1ebf c\u00e0ng ph\u00e1t tri\u1ec3n, ng\u01b0\u1eddi ta c\u00e0ng c\u1ea7n \u0111\u1ebfn marketing. C\u00f3 \u0111\u1ebfn 30% v\u1ecb tr\u00ed qu\u1ea3n l\u00fd doanh nghi\u1ec7p c\u1ea5p cao \u0111\u01b0\u1ee3c n\u1eafm gi\u1eef b\u1edfi nh\u1eefng ng\u01b0\u1eddi t\u1eebng \u1edf c\u00e1c v\u1ecb tr\u00ed kh\u00e1c nhau thu\u1ed9c marketing n\u00ean h\u1ed9i th\u0103ng ti\u1ebfn \u1edf ngh\u1ec1 n\u00e0y l\u00e0 r\u1ea5t cao.<\/p>\n

Marketing \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong m\u1ecdi c\u00f4ng ty, m\u1ecdi ng\u00e0nh ngh\u1ec1, v\u00ec v\u1eady ti\u1ec1m n\u0103ng ngh\u1ec1 nghi\u1ec7p l\u00e0 kh\u00f4ng gi\u1edbi h\u1ea1n. B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y nhi\u1ec1u c\u01a1 h\u1ed9i trong l\u0129nh v\u1ef1c Marketing v\u1edbi c\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c sau \u0111\u00e2y: nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3ng c\u00e1o, \u2026<\/p>\n","protected":false},"excerpt":{"rendered":"

Gi\u1ecfi giao ti\u1ebfp n\u00ean l\u00e0m ngh\u1ec1 g\u00ec? L\u00e0m sao \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c cho m\u00ecnh nh\u1eefng h\u01b0\u1edbng \u0111i ph\u00f9 h\u1ee3p trong t\u01b0\u01a1ng lai? T\u00f9y v\u00e0o \u0111i\u1ec3m m\u1ea1nh ri\u00eang c\u1ee7a b\u1ea3n th\u00e2n, m\u1ed7i ng\u01b0\u1eddi s\u1ebd ch\u1ecdn l\u1ef1a cho m\u00ecnh nh\u1eefng ng\u00e0nh ngh\u1ec1 ph\u00f9 h\u1ee3p \u0111\u1ec3 theo \u0111u\u1ed5i v\u00e0 ph\u00e1t tri\u1ec3n d\u1ef1a tr\u00ean l\u1ee3i th\u1ebf s\u1eb5n c\u00f3.<\/p>\n","protected":false},"author":1,"featured_media":534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/posts\/530"}],"collection":[{"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/comments?post=530"}],"version-history":[{"count":0,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/posts\/530\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/media\/534"}],"wp:attachment":[{"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/media?parent=530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/categories?post=530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/tags?post=530"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/zonedemos.com\/wp-json\/wp\/v2\/yst_prominent_words?post=530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}